Genre: COMMUNICATIONS

Found 11 books in total

Introduction to mass communication

2013, Baran, S.

In today’s media rich world, Introduction to Mass Communication keeps media literacy...

2002, Collins, R.

Chapters focus on technological change and its impact on cultural and political...

Public relations writing

2005, Bivins, T.

Public Relations Writing is intended for students who plan to work as public relations...

Public relations cases

2007, Hendrix, J. Hayes, D.

Primarily using Public Relations Society of America award-winning cases, PUBLIC...

Media between culture and commerce

2007, de Berns, E.

In the face of declining newspaper sales, challenges from online competitors, and...

Public relations: Contemporary issues & tetechniques

2007, Baines, P., Egan., J., Jefkins, F.

Public Relations: contemporary issues and techniques offers a definitive guide to...

Introduction to the language of business

1997, Daniel, I.

This book is a text book to improve the communicative skills in English of those who...

Sport Public Relations

2006, Stoldt, G., Dittmore, S. Branvold, S.

Sport Public Relations, Third Edition With HKPropel Access, offers a comprehensive...

International advertising

2000, Jones, J.

n this comprehensive handbook of theory and practice of international advertising, the...

Public Relations: A practical guide to the basics

2008, Henslowe, P.

In the world of business, public relations affects all types of organization, however...

Public relations strategies and tactics

2009, Wilcox, D. Cameron, G.

Clearly explains the basic concepts, strategies, and tactics of today’s public...

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